Remember as consumers would go insane?
In regular life there's also a sort of consumer insanity, but at a lower ratio. This is called "irrationality".
Uncertainty, fear, alarm - these are best sellers.
They are followed by: joy, self-realization, hurry and many more human factors not utilized in business so frequently. This is the reason why companies lose their money.
|Without the behavioral scenarios - sales drop by 30% down|